Episode 3

The Secrets To Recruiting And Retaining Care Staff

There's no shortage of media articles declaring a "recruitment crisis" in the UK care sector and predicting a deficit of #carers to meet the needs of an ageing population.  However, in our experience care recruitment doesn't need to be as difficult as it's made out to be!  

Therefore, on this week's #TeaWithTobi☕️ we have none other than the master of care recruitment Neil Eastwood to discuss tactics to help your #homecare or #carehome business prosper whilst others fall into the crisis!

This isn't your run of the mill appearance from Neil either, as we ask questions that get Neil to share practical measures you can take to streamline your recruitment process in line with changing behaviour amongst job hunters!

Find Neil here:






Resources mentioned

Saving Social Care - Neil Eastwood
Nudge - Richard H Thaler
Hooked - Nir Eyal & Ryan Hoover
Slack Tool: https://slack.com/intl/en-gb/

Special thanks to our season sponsor everyLIFE Technologies:

everyLIFE Technologies are creators of the PASSsystem, a digital care planning solution that is proven to improve business efficiency, help you stay compliant, allow you to evidence accountability and provide the best quality care. Find out more here:


About the Podcast

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Tea With Tobi
Tea With Tobi

About your host

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Tobi Alli-Usman

Tobi Ali-Usman is the founder of Smooth Digital and host of the care home podcast Tea With Tobi. Tobi graduated from the University of Hertfordshire with a BA Honours degree in Business & Digital Media. He worked his way up to become head up the Health Care Division at a global advertising company in the UK, growing his passion for online marketing in the healthcare space.

In 2016, Tobi became the Founder of specialist care sector focused online marketing agency, Smooth Digital, where he currently holds the position of Marketing Strategy Director. In 2020, Tobi launched his own Podcast, Tea with Tobi, the show that shines a light on the care sector, and helps businesses, staff, and care workers provide the best care.